Influencer marketing is the practice of partnering with accounts who have a following or influence on social media in order to promote your brand.

Repurposing content is the act of taking existing content and giving it a new life through a different format or medium

Content pillars are an invaluable concept in content marketing because they help attract and retain an audience by providing valuable, informative, and engaging content.

How is the Marketing Hourglass different than the Marketing funnel?